The style='font-size:8.5pt;font-family:Verdana'> Israel Project (TIP) is pleased to
invite all filmmakers, writers and other artists around the world with a passion
for Israel style='font-size:8.5pt;font-family:Verdana'> to submit entries for a first-ever
contest commemorating style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'>’s founding 60 years ago.

TIP will award a total of $20,000 to the winning submissions in each of the
following formats:

style='mso-list:Ignore'>·         
style='font-size:8.5pt;font-family:Verdana'>Television Advertisement style='font-size:8.5pt;font-family:Verdana'> (30 seconds)

style='mso-list:Ignore'>·         
style='font-size:8.5pt;font-family:Verdana'>Video style='font-size:8.5pt;font-family:Verdana'> (30 seconds – 7 minutes)

style='mso-list:Ignore'>·         
style='font-size:8.5pt;font-family:Verdana'>Printable Flyer style='font-size:8.5pt;font-family:Verdana'> (8 ½ x 11 inches)

style='font-size:8.5pt;font-family:Verdana'> 

Entries will
be accepted in English, French, Spanish, German style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> Arabic and Russian and must be submitted
March 31 – June 30. They must be factually accurate and focus on any topic in style='font-size:8.5pt;font-family:Verdana'>The style='font-size:8.5pt;font-family:Verdana'> Israel Project’s Israel@60 press
kit, style='font-size:8.5pt;font-family:Verdana'> which highlights style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'>’s constant commitments to freedom style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> democratic values and peace.

Topics in the kit range from freedom of the press and religion
to rights for women, Arabs and minorities. Other subject matters
include innovations in alternative energy; voting and political rights;

Israel style='font-size:8.5pt;font-family:Verdana'>’s ongoing efforts for peace;
and its leaders’ recent statements about striving for peace. style='mso-special-character:line-break'>

style='font-size:8.5pt;font-family:Verdana'>TIP style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> which has a multi-lingual Web site style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> is dedicated to providing
journalists and others accurate information about style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'> and the style='font-size:8.5pt;font-family:Verdana'>Middle East style='font-size:8.5pt;font-family:Verdana'>. To access the English-language
press kit, please visit style='color:windowtext'>www.theisraelproject.org/60. Parts of the
kit also are available in French (www.theisraelproject.org/fr) style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> Spanish ( class=SpellE>www.theisraelproject.org/es) style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> German (www.theisraelproject.org/de) style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> Arabic ( href="http://www.theisraelproject.org/ar">www.theisraelproject.org/ar) style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> and Russian ( href="http://www.theisraelproject.org/ru">www.theisraelproject.org/ru).
New press kit additions in all languages will be posted daily March 31 – April
4.

style='font-size:8.5pt;font-family:Verdana'>
The style='font-size:8.5pt;font-family:Verdana'> winning 30-second ad in English
will air on CNN at the Democratic and
Republican national conventions.

Voting on
television advertisement and video entries will take place via youtube.com and
will be taken into consideration by the judges in determining the winners.
Winners will be announced July 31. For contest rules style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> more information and to submit
entries please visit style='color:windowtext'>www.theisraelproject.org/contest.

“Still, style='font-size:8.5pt;font-family:Verdana'> 60 years after being re-founded style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'> faces the threat of style='font-size:8.5pt;font-family:Verdana'>Iran style='font-size:8.5pt;font-family:Verdana'> and constant attacks by
Iran-backed terrorists,” TIP Founder and President style='font-size:8.5pt;font-family:Verdana'>Jennifer Laszlo class=SpellE>Mizrahi said. “Nonetheless style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> every day Israelis go about
building a stronger and better society that is devoted to freedom style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> security and peace.

“ style='font-size:8.5pt;font-family:Verdana'>The style='font-size:8.5pt;font-family:Verdana'> anniversary of style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'>’s re-birth is a fantastic time to
celebrate the country’s remarkable progress in promoting democratic values
while working for peace,” she added. “We hope that this contest will spark the
creativity of the pro-Israel community around the world to put forward its enthusiasm
and ideas. This is an unusual opportunity for style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'> advocates worldwide to use their
creativity to share their passion for style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'>.”

The winning entries will be posted online on youtube.com style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> a free service style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> with the goal of providing materials
to those who want to learn more about style='font-size:8.5pt;font-family:Verdana'>Israel style='font-size:8.5pt;font-family:Verdana'>.

Rules for submission:

1.      
All
contest participants must fill out a registration form style='text-decoration:none;text-underline:none'>(hyperlink)
to enter.

2.      
Submissions
must emphasize the topics included in the fact sheets in style='font-size:8.5pt;font-family:Verdana'>The style='font-size:8.5pt;font-family:Verdana'> Israel Project’s: Israel@60 class=GramE>package(hyperlinked).

3.      
All
information for TV and video entries must be accompanied by a written style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> footnoted transcript and emailed
to sarahm@theisraelproject.org with the title of the submission as the subject
line.

4.      
Flyers
must contain footnotes and photo credits and emailed to sarahm@theisraelproject.org
with the title of the submission as the subject line.

5.      

Any
entry not accompanied by footnotes or found to be factually inaccurate will be
disqualified.

6.      
Flyers
must be submitted in pdf format and emailed to href="mailto:sarahm@theisraelproject.org">sarahm@theisraelproject.org

7.      
TV
and Video entries must be submitted via YouTube at href="http://www.youtube.com/group/israel60">www.youtube.com/group/israel60

according to YouTube upload intructions.

8.      
Upon
notification, winners must submit TV and video entries in a high quality style='font-size:8.5pt;font-family:Verdana'>DVD style='font-size:8.5pt;font-family:Verdana'> format.

9.      
All
submissions — TV, video and print — whether selected or not style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> become the sole and exclusive
property of The Israel Project.

10.  

All
contest participants must read and agree to the contest rules and
regulations.

Prizes:

style='mso-list:Ignore'>·         
Television
Advertisement, 30 seconds $10,000

style='mso-list:Ignore'>o        

English:
$5,000

style='mso-list:Ignore'>o        
Spanish:
$1,000

style='mso-list:Ignore'>o        
French:
$1,000

style='mso-list:Ignore'>o        
German:
$1,000

style='mso-list:Ignore'>o        
Arabic:
$1,000

style='mso-list:Ignore'>o        
Russian:
$1,000

style='mso-list:Ignore'>·         
Video style='font-size:8.5pt;font-family:Verdana'>, style='font-size:8.5pt;font-family:Verdana'> 30 seconds – 7 minutes style='mso-bidi-font-weight:normal'>$7 style='mso-bidi-font-weight:normal'>, style='font-size:8.5pt;font-family:Verdana'>500 style='font-size:8.5pt;font-family:Verdana'>

style='mso-list:Ignore'>o        
English:
$2,500

style='mso-list:Ignore'>o        
Spanish:
$1000

style='mso-list:Ignore'>o        
French:$1000

style='mso-list:Ignore'>o        

German:
$1000

style='mso-list:Ignore'>o        
Arabic:
$1000

style='mso-list:Ignore'>o        
Russian:
$1000

style='mso-list:Ignore'>·         

Printable
Flyer, 8 ½ x 11 $2500

style='mso-list:Ignore'>o        
English:
$500

style='mso-list:Ignore'>o        
Spanish:
$400

style='mso-list:Ignore'>o        
French:
$400

style='mso-list:Ignore'>o        
German:
$400

style='mso-list:Ignore'>o        
Arabic:
$400

style='mso-list:Ignore'>o        
Russian:
$400

href="http://theisraelproject.org/">The Israel Project is an style='mso-bidi-font-style:normal'>intern style='mso-bidi-font-style:normal'>ational
non-profit organization devoted to educating the press and the public about style='mso-bidi-font-style:normal'>Israel style='mso-bidi-font-style:normal'>
while promoting security, freedom and peace. The style='mso-bidi-font-style:normal'>Israel style='mso-bidi-font-style:normal'>
Project provides journalists, leaders and opinion-makers accurate information
about style='mso-bidi-font-style:normal'>Israel style='mso-bidi-font-style:normal'>. The
Israel style='mso-bidi-font-style:normal'>

Project is not related to any government or government agency. style='mso-bidi-font-style:normal'>